Title: Identify domestic and international fashion market centers and the focus of each.
Course: Fashion Marketing (12153-I) > Section: Understanding Economic and Marketing Concepts

Identification should include

- the definition of fashion market center
- major domestic fashion centers (e.g., New York, Los Angeles, Dallas, Atlanta, Miami)
- international fashion market centers (e.g., Paris, London, Milan, Rome, Hong Kong)
- fashion specialties associated with each market center.

Process/Skill Questions:

- What is the importance of Fashion Week in New York City? Why is it recognized more than similar events hosted in other U.S. cities?
- What are the advantages and disadvantages of each major market center?
- What is the importance of global sourcing? How does it connect international and national fashion centers?
- Why have some fashion centers gained more acclaim over others?
- What makes a city a fashion market center?