Title: Research career trends and opportunities in marketing.
Course: Strategic Marketing (12152) > Section: Developing a Career

Research should include

- the preparation required for each identified career
- opportunities for advancement
- employment trends in the field.

Process/Skill Questions:

- How will the change from a production/service-based economy to a technology-based economy affect marketing career opportunities?
- What are the benefits of a career in marketing?
- What common skills, traits, and aptitudes exist across the marketing career field?
- Which marketing career fields show the most potential for growth and advancement?