Title: (Optional) Explain the uses of a prospect list.
Course: Strategic Marketing (12152) > Section: Selling Products and Services

Explanation should include

- a description of sources of prospects
- the steps in constructing and using a prospect list
- the methods of prospecting.

Process/Skill Questions:

- Who is a prospect? What is prospecting?
- What methods do salespersons use to find prospects?
- How often should a prospect list be updated?
- When should a prospect be removed from a prospect list?
- How does a sales team develop a prospect list?
- Who should assist in the development of the prospect list?