Title: Describe the legal aspects of marketing management.
Course: Strategic Marketing (12152) > Section: Implementing Risk Management

Description should include

- various legal issues (e.g., embezzlement, copyright/trademark infringement, insider trading)
- an analysis of the effects of these issues on a business.

Process/Skill Questions:

- Who is affected when corporate laws are broken? Why?
- Why is insider trading illegal?
- What are antitrust laws? How do they protect business?
- What are consumer protection laws? How do they protect customers?