Title: Identify the primary evaluation and rating systems for lodgings.
Course: Lodging Management (12159) > Section: Introducing the Hospitality Industry

Identification should include principal rating systems and should describe how the lodging industry and consumers use these rating/evaluation systems.

Process/Skill Questions:

- What is the purpose of a rating system?
- What criteria are used to rate lodgings?
- How does the rating process affect lodging pricing?
- What steps can be taken to raise a rating?
- How have travel sites affected the hospitality industry?
- How should a company address customer feedback on social media and rating sites?