Title: Explain the importance of marketing in agriculture.
Course: Agricultural Business Fundamentals I (18201-I) > Section: Marketing Agricultural Products or Services

Explanation should include

- definition of marketing
- discussion of the importance of marketing in an agricultural business.

Process/Skill Questions:

- Why is marketing important in an agricultural business?
- How do agricultural marketing principles differ from other industry markets?
- Where is the growing trend in marketing?
- What are different strategies for marketing an agricultural business?