Title: Identify expenditures related to the sports, entertainment, and event industries.
Course: Sports, Entertainment, and Event Management > Section: Exploring Revenues and Expenditures

Identification should include expenditures for facility/venue, staffing/salaries, and promotion, such as

- food and beverage options
- premium services such as at-seat service, suites, and touch screen order delivery
- exclusive sponsorships
- parking
- ticketing/registration
- restaurants
- retail stores and kiosks
- merchandising
- taxes.

Process/Skill Questions:

- What are the key elements of venue operations? How do they contribute to overhead expenditures?
- How do expenses affect promotional decision-making in the sports, entertainment, and event industries?
- How can you cut expenses without negatively affecting operations?
- What expenditures are the most volatile?
- How would you ensure that increased expenditures result in increased revenue?
- How would you decrease fixed expenditures?