Title: Draw thumbnail sketches.
Course: Advertising Design I > Section: Designing an Advertisement

Drawing should include sketches freehand and digitally

- gathering ideas and concepts using idea-generating processes (brainstorming)
- using research skills to narrow the design choices (e.g., determining format, proportions)
- using digital tools to start the design process.

Process/Skill Questions:

- Why is it important to develop a variety of ideas rather than variations on one design?
- What are the consequences of failing to consider proportions when designing in the initial stages?
- What is meant by the term Frankensteining?