Title: Describe the connections that exist among the designing, manufacturing, and marketing of apparel and textile products.
Course: Introduction to Fashion Careers (19201-18) > Section: Examining the Fashion Industry

Description should include connections such as those among

- the textile industry and commercial patternmaking
- manufacturing, distribution, wholesale, and retail operations
- apparel design and production (e.g. manufacturer or design house)
- product design for non apparel items and fashion trend analysis communication, marketing tools (e.g., market research, target market data), fashion promotion, and influencing to sell products
- designers, manufacturers, vendors, retailers, publishers, marketers, entrepreneurs, educators, historians, and costumers (e.g., building a professional network) quality products, pricing, sustainability, and profitability.

Process/Skill Questions:

Thinking

- What can one learn by describing the connections that exist in the apparel and textiles industry?
- Why is planning important to these relationships?

Communication

- How can effective marketing increase productivity and profitability for designers, manufacturers, vendors, and retailers?
- How can networking among designers, manufacturers, and marketers result in consumer satisfaction?

Leadership

- What leadership skills does one need to help others understand connections within the industry?
- How is teamwork important for the success of the apparel and textiles industry?

Management

- What resources can help describe the relationships that exist among people working in all areas of the industry?
- How do professional networks within the apparel and textile industry affect business decisions?